Benefits

Our Approach to Ingredients

We believe what goes into your body should be as considered as what goes into the world around you.

Every ingredient we use is carefully selected for its purpose, potency and purity, with a focus on plant-based, sustainably sourced and thoughtfully processed inputs wherever possible.

We prioritise quality over shortcuts, working with trusted suppliers who share our commitment to ethical practices and responsible sourcing.

You’ll never find fillers or anything that doesn’t serve a clear function. Just ingredients chosen to support your body, in the most effective and considered way.

And while we’re proud of what we’ve created, we’re always evolving, continuously refining our formulas in line with the latest research, innovation and sustainability advancements.

Because true wellness is about integrity, from the inside out.

Small, but exceptionally potent.

Acerola is a tropical fruit known as one of the richest natural sources of vitamin C. This high concentration makes it a powerful ingredient for supporting immune function, skin health and overall vitality.

Vitamin C plays a key role in collagen production, helping to support healthy, glowing skin, while also contributing to the body’s natural defence systems.

We include acerola as a natural, plant-based source of this essential nutrient, offering a more bioavailable and considered alternative to synthetic forms.

A simple addition, with meaningful impact.

FOUND IN

Blossom
Grow

KEY BENEFITS

Boost immune system
Build up collagen
Renew skin cells

Foundational support, done properly.

Our B vitamin complex delivers all eight essential B vitamins in their active, bioavailable forms, derived from quinoa sprouts rather than synthetic sources.

These naturally occurring forms include coenzymes, allowing the body to more readily absorb and utilise them. It’s a more considered approach to supplementation, designed to work in alignment with the body.

B vitamins play a key role in supporting energy production, cognitive function and healthy blood formation. They’re also essential in helping to reduce fatigue and support the body through periods of stress.

Included as a foundational component, this complex works to support both mental clarity and sustained energy, from within.

FOUND IN

Blossom

KEY BENEFITS

Boost cognitive performance
Looks after nerve function
Maintainer of general wellbeing
Cell health guru
Increases energy levels
Aids in immunity
Can aid in hair growth
Great for plantbased diets

It isn't just the beautiful blue hue of Butterfly Pea Powder that has us loving it sick. The beautiful colour it gives Dream aside, it's a total dreamboat of a flower. We'll get onto its sleepytime benefits in a moment, but can we all just take a moment to acknowledge the rest of its multi-tasking goodness? It can improve eye sight, hair growth and it's a skin hero thanks to its potent levels of antioxidants which mean it can slow down the ageing process, prevent premature ageing and improve overall skin tone and texture (*adds 10 packets to cart*). Literally, this ingredient gives Dream the definition of 'Beauty Sleep' (you're welcome).

All that and we're only just getting started! Butterfly Pea Flower is an absolute superstar in the sleep realm. It has stress and anxiety wrapped around its little finger and will have you feeling calm, relaxed and oh-so-sleepy in no time. Its natural analgesic and sedative properties means this blue beauty has been used since the beginning of the ages to relax the nerves and bring on all the zzz's. Night night, don't let the bed bugs bite.

FOUND IN

Dream

KEY BENEFITS

Promotes calm and relaxation
Aids in relaxing nerves
Natural sedative
Next level anti-ageing properties
Skin and hair's BFF

CACAO

Chocolate, but make it functional.

In its pure form, cacao is far more than just a flavour, it’s a nutrient-dense powerhouse. Rich, grounding and naturally indulgent, it’s what gives our blends that smooth, chocolatey finish (and yes, the slightly addictive more please effect).

But beyond taste, cacao brings substance.

It’s a natural source of magnesium, iron and zinc, alongside high levels of antioxidants and polyphenols that help support the body’s response to inflammation and oxidative stress. It’s also rich in flavonoids, plant compounds known for their benefits to heart health and overall wellbeing.

And then there’s the mood side. Cacao contains tryptophan, a precursor to serotonin, often referred to as the body’s “feel good” neurotransmitter, which may help support mood, calm and emotional balance.

So while it might taste like a treat, it’s quietly working a little harder behind the scenes.

Proof that sometimes, the best things really are both.

FOUND IN

Blossom
Grow

KEY BENEFITS

Lowers blood pressure
Anti-inflammatory
One of the highest natural sources of magnesium
Great source of iron and zinc
Super dooper high in antioxidants
Makes people happy

Greens, done properly.

We’ve always believed that daily greens are non-negotiable, but they should feel easy, not forced. That’s why we’ve carefully selected a blend of organic, fermented supergreens designed to support your body in a way that’s both effective and enjoyable.

Our blend brings together wheatgrass, spirulina and chlorella, each chosen for their naturally high levels of vitamins, minerals, amino acids and antioxidants. Together, they offer broad-spectrum nutritional support to help fill the gaps of modern diets.

The addition of fermentation enhances bioavailability, helping your body better absorb and utilise these nutrients. It’s a small detail that makes a meaningful difference.

These greens are known to support energy levels, digestion and overall vitality, while contributing to a more balanced internal environment.

And because consistency matters, we’ve made sure it’s something you’ll actually want to take, seamlessly worked into a smooth, chocolatey blend.

Daily greens, without the effort.

FOUND IN

Blossom
Grow

KEY BENEFITS

High in Omega-3s
Builds healthy gut bacteria
Helps digestion
Alkalising
Anti-inflammatory
Increase energy
Boost nutritional profiles

From the ocean, with purpose.

Kelp is a mineral-rich sea vegetable, naturally abundant in vitamins, trace elements and essential nutrients. It’s particularly valued as a source of iodine — a key nutrient for supporting healthy thyroid function and metabolism.

It also provides naturally occurring calcium, alongside a broad spectrum of minerals that contribute to overall wellbeing.

We include kelp as part of a more holistic approach to nourishment — drawing on the density and diversity of nutrients found in ocean-grown ingredients.

A simple addition, with far-reaching support.

FOUND IN

Blossom
Grow

KEY BENEFITS

Plantbased source of calcium
Can help combat oxidative stress
Fights free radicals
Superhero hormone balancer
Anti-inflammatory

A classic, redefined.

Lavender has long been valued for its calming properties, traditionally used to support relaxation, ease tension and promote restful sleep.

Beyond its gentle, recognisable aroma, it also offers broader support for overall wellbeing, including digestion, skin health and nervous system balance.

In our Dream blend, lavender is included for its ability to help quiet the body and mind, creating the conditions for deeper rest and recovery.

Familiar, soothing, and quietly effective.

FOUND IN

Dream

KEY BENEFITS

Induces sleep
Promotes calm
Can help respiratory issues
Great for skin and particularly acne
Aids in digestion
Natural pain relief

Calm, in its most natural form.

Lemon balm is a gentle, plant-based herb from the mint family, traditionally used to support relaxation, stress relief and restful sleep.

It’s valued for its ability to help calm the nervous system, making it a considered addition to moments of rest and evening rituals.

In our Dream blend, lemon balm plays a central role, helping to ease the transition from a busy day into a more settled, restorative state.

Subtle, effective, and deeply supportive.

FOUND IN

Dream

KEY BENEFITS

Promotes sleep
Reduces anxiety
Reduces stress
Eases indigestion discomfort
Calming

Hormones influence almost everything, from mood and energy to sleep, stress and metabolism. Supporting them properly matters.

Maca is a well-regarded adaptogenic root traditionally used to help the body maintain hormonal balance. It works by supporting the endocrine system, helping the body respond more effectively to stress while promoting overall equilibrium.

In our formulations, maca is included to support energy, resilience and hormonal health across all life stages. It’s often associated with supporting fertility, easing PMS symptoms and helping to regulate cortisol, the body’s primary stress hormone.

Beyond hormones, maca is also valued for its role in supporting stamina, endurance and overall vitality, alongside contributing to healthy neurotransmitter function and libido.

It’s a considered addition, chosen for its ability to support the body in a way that feels balanced, not forced.

And while it’s a favourite for women, its benefits extend to men too, making it a true all-rounder in any routine.

FOUND IN

Blossom

KEY BENEFITS

Hormone balancing
Natural mood booster
Increases libido
Reduces blood pressure

Energy, done differently.

When formulating, we were intentional about how we approached energy, seeking something more balanced and sustained than traditional caffeine sources.

Matcha green tea offered exactly that.

Naturally rich in caffeine and the amino acid L-theanine, matcha provides a more gradual, steady release of energy. The presence of L-theanine helps to support focus and calm, reducing the sharp spikes and crashes often associated with coffee.

The result is a more sustained sense of clarity, energy and alertness, without overstimulation.

Beyond this, matcha is also valued for its antioxidant content, as well as its role in supporting metabolism and overall vitality.

A cleaner, more considered way to energise.

FOUND IN

Blossom

KEY BENEFITS

High high HIGH in antioxidants
Megadose of vitamins
Can stimulate collagen production (hello glowing skin!)
High in the good kind of energy (without the jitters and crash!)
Can help cholesterol levels
Anti-inflammatory
Improves focus
Natural metabolism booster

Quietly powerful.

Our mushroom blend brings together functional varieties such as Lion’s Mane and Tremella, each chosen for their unique ability to support the body in a balanced, considered way.

These mushrooms have long been valued for their role in supporting immune function, helping the body adapt and respond more effectively to everyday stressors while maintaining overall resilience.

Beyond immunity, they’re rich in antioxidants that help protect cells from oxidative stress, supporting skin health, longevity and overall vitality.

Lion’s Mane is often associated with cognitive support and focus, while Tremella is known for its role in hydration and skin health, offering a more holistic approach to wellbeing.

It’s a blend designed to work in the background, supporting, strengthening and restoring, without overstimulation.

FOUND IN

Blossom

KEY BENEFITS

Immune system booster
High in antioxidants
Hydrating
Anti-inflammatory

Passionflower is oh-so-pretty, but we don't judge books (or flowers) by their cover over here and it's what's on the inside that really makes this beauty shine. An incredible ingredient that helps make Dream as amazing as it is, Passionflower is a relaxation powerhouse and helps naturally induce sleep and reduce anxiety. In fact, little fun fact for you - because of its makeup, it naturally reduces brain activity meaning you can rest easy (pun intended!) knowing once your head hits the pillow the list of 5262849492 won't be on full volume inside your brain.

FOUND IN

Dream

KEY BENEFITS

Promotes relaxation
Natural sleep inducer
Boosts immunity
Naturally calms

Lovewell is dedicated to ensuring that our bodies get the highest quality plant based proteins around.

We use protein to build and repair tissue, proving to be a very important building block for strong glossy hair (yes please!), healthy glowing skin and strong nails. Protein also helps to create enzymes, hormones and other amazing chemicals within our body, all of which help our bodies run in the way they are supposed to. Lovewell’s Blossom + Grow formulation contains protein from organic hemp as well as organic, sprouted, fermented pea. These unique protein sources are rich in amino acids, fibre and minerals, which help to fuel almost every aspect of our hardworking bodies!

We chose Hemp as one of our fundamental ingredients as it is a remarkable source of healthy fats, with an ideal ratio of Omega-6 to Omega-3 fatty acids. Pea protein is leading the way in terms of animal free protein sources for having the highest level of protein of all of the plant based proteins out there! Not only this, but it also promotes lean muscle growth, heart health and weight loss!

The combination of theses proteins was the perfect 1:2 combo that we felt met all of our protein needs and would offer us the highest benefits for our bodies.

FOUND IN

Blossom
Grow

KEY BENEFITS

Build and repair tissue and muscle
Important building block for hair, skin and nails
Helps in the creation of enzymes, hormones and chemicals our bodies need to thrive
Source of healthy fats

Often overlooked, but essential.

While probiotics tend to get the attention, prebiotics play an equally important role in supporting gut health. They act as nourishment for beneficial bacteria, helping them grow and thrive, which is key to maintaining a balanced and healthy microbiome.

Prebiotics are naturally occurring, non-digestible fibres that support digestion, nutrient absorption and overall gut function.

Our formulation includes a considered blend of plant-based prebiotics, sourced from inulin (derived from organic Jerusalem artichoke), cacao flavanols from raw cacao, and resistant starch from green bananas grown in Northern Queensland, Australia.

Together, they help create an environment where beneficial bacteria can flourish, supporting gut health from the ground up.

FOUND IN

Blossom
Grow

KEY BENEFITS

Support digestive health
Promote the increase of gut friendly bacteria
Immune boosting
Help nutrient absorption

Small, but highly potent.

Spirulina is a nutrient-dense microalgae, naturally rich in vitamins, minerals, antioxidants and plant-based protein. It’s widely recognised for its ability to support overall wellbeing, particularly when it comes to immune function, energy and cellular health.

One of its key roles is in supporting gut health, helping to encourage the growth of beneficial bacteria, which in turn supports digestion and nutrient absorption.

We include spirulina as part of our supergreens blend to deliver concentrated nutritional support in a highly bioavailable form.

A true all-rounder, working quietly to support the body from within.

FOUND IN

Blossom
Grow

KEY BENEFITS

Supports maintenance of a healthy immune system
Gut health hero
Can help lower bad cholesterol
Powerful anti-inflammatory properties
Super high in antioxidants
Friend of skin

Sweet, without the compromise.

From the beginning, we were intentional about keeping our formulas free from added sugars and anything artificial. Stevia allows us to do exactly that.

Derived from the organic stevia leaf, it’s a plant-based sweetener with little to no calories, offering a clean alternative to traditional sugar. It’s naturally much sweeter than sugar, which means only a small amount is needed to achieve a balanced taste.

We use it to gently enhance flavour, without overpowering, and without the need for anything synthetic.

The result is a subtle sweetness that supports the overall experience of each blend, while staying true to our commitment to simplicity and integrity.

Because feeling good shouldn’t come with hidden extras.

FOUND IN

Blossom
Grow

KEY BENEFITS

Natural, clean replacement for sugar
No nasties

We included Sunflower Lecithin in our kids formulation because we know that Lecithin is a fat essential in the cells of our bodies. It's particularly beneficial for improving immune function and supporting healthy digestion. It contains phosphatidylcholine, which helps with healthy brain development in our kiddos and may help to improve memory, making life a lot easier for us parents!

FOUND IN

Grow

KEY BENEFITS

Brain development
Improves digestion

A true classic, for good reason.

Wheatgrass has long been recognised for its dense nutritional profile, rich in vitamins, minerals, antioxidants and plant compounds that support overall wellbeing.

It’s often associated with supporting digestion, energy levels and immune function, while also contributing to a more balanced internal environment. Its naturally alkalising properties and high chlorophyll content make it a powerful addition to any daily routine.

We include wheatgrass as part of our supergreens blend to help deliver broad, foundational support, the kind that works quietly in the background, but consistently.

And importantly, we’ve formulated it in a way that integrates seamlessly into our blends, so you get the benefits, without the taste you might expect.

FOUND IN

KEY BENEFITS

Alkalising
Anti-inflammatory
Aids with digestion
Eliminates toxins from the body
Immune boosting
Improves energy levels
Lowers blood pressure
Gives metabolism a nudge
Fights free radicals
Contains 8 essential amino acids